1. A Note From the Coach
2. Feature Article
3. Food 4 Thought
4. Free Coaching
5. Practical Tools for Your Business

1. A Note From the Coach

Last month we talked about email. I gave you a little e-book, "My Inbox Is Empty," that contained 7 tips for managing your email so that it does not manage you.

This month we're going to look at a powerful way to use email to build your business. We're going to look at autoreponders.

My clients often ask me, "What is an autoreponder and do I need to use one?"

So, in an effort to answer that question for as many people as possible, below I put together some information for you about autoreponders.

Your Coach,

Kimberly Anne

2. Feature Article:

A Is For Autoresponders

If you've reached the point of exhaustion trying to keep up with answering the mountain of emails that threatens to bury you alive every single day, you're ready to learn about autoresponders.

The bad news is that people expect prompt replies to their email inquiries. However, unless you can figure out how to work continual twenty-four hour shifts, or hire enough people to constantly monitor incoming emails (while they're eating up your revenue), you have a problem. The good news is an autoresponder is an inexpensive method of quickly responding to emails. What these programs do is automatically respond to incoming emails as soon as they are received.

Emails are essential to your business for many different reasons. Most importantly, these invisible email voices give you their feedback about your website - for free! However, if you spend all your working hours answering these emails, how are you supposed to run your business?

The answer is simple: use autoresponders. Autoresponders are programs that automatically respond to your emails without you so much as having to click on your mouse.

There are a number of good reasons why you need an autoresponder besides just answering your email.

For example, autoresponders can be used if you need a way to send information about your services or products, price lists, or if there are repeated questions asked across large numbers of emails.

Maybe you want to offer your site visitors a special bonus of some kind, such as advice or relevant articles. All of this can be handled by an autoresponder. Additionally, you can advertise your business and then build stable relationships with your customers by using autoresponders.

Autoresponder programs vary from software that runs with your email program to a specialized script that runs on your web hosting company's server. This kind of script may use a web page form or simply operate with your email account. This kind of script is programmed to send out a standardized message whenever an email is received. The message is sent to a particular script or email address.

Some autoresponders can do more than simply send out standardized messages. They can send out an unlimited number of follow-up messages sent at predetermined interval of time. For example, you can set your autoresponder to send out a new message every day for as long a period as you desire.

To personalize your autoresponder messages, you can attach a signature. Signatures in this case are much like business cards. You can include your name, company, all your contact numbers and addresses, and a brief message.

Another specialized use of autoresponders is to create courses that you can then offer your site visitors for free. You must choose a topic in which you are an expert and that precisely targets your potential customers.

Once you have carefully chosen your subject, divide it into a number of different sub-topics. Then offer your site visitor a free 10 or 15 day course, each day offering a different sub-topic.

The first topic should always be a welcome message to your site visitor and an explanation about what is to follow. Your explanation should be enticing, getting the point across that you are offering free, quality information that your target audience will find of great value.

With every lesson, include the number of the lesson, the topic title, information about your company and its services or products. At the end, include a few blurbs about the next lesson to entice the subscriber to read the next lesson.

Make sure each topic is packed with essential and valuable information, and leaves the visitor lusting to know more. Otherwise, you may lose them in the very beginning.

Of course, you have to write up your course before you can offer it. Once you have done this, and gone over the material carefully, employing a professional writer or editor if necessary, you must transfer your text to your autoresponder.

There are many autoreponder services available. Do your research to find the one that is best for you. Prior to choosing the service I currently use, I looked at 10 different companies. I chose the company that I did because the service they provide is packed with all of the tools that I needed for an affordable price.

As you can see, in addition to automating email communication people, autoresponders can be an effective and powerful marketing tool. Essentially, an autoresponder allows you to automate part of your marketing campaign, thereby possibly generating more qualified leads for you.

So, look into an autoresponder service to see if it can help you with your business.

Kimberly Anne

3. Food 4 Thought

Lack of credibility is the single greatest reason people do not buy.

Think about it.

Hilton Johnson
MLMCoach
MLMU

4. Free Coaching

As a subscriber to this newsletter, you are entitled to receive a complimentary 30-minute coaching session with me by telephone.

In this coaching call, I will show you some simple strategies for achieving your business goals. There is no cost or obligation.

To schedule your coaching call, contact me directly.

5. Practical Tools for Your Business

a) Are you looking for an affordable, easy to use autoreponder service that's packed with everything you need? I looked closely at 10 services and found what I think is the best one out there. Check it out here.

b) Manage your email instead of letting it manage you. Get your free copy of My Inbox Is Empty!

c) If there was just one thing I wish I'd learned when I first got started in network marketing it would have been this: I didn't need to chase down anyone to get them to join my business. After doing the whole "names list/3 foot rule" thing, I finally discovered how to have people come to me! Click here to find out how you can too:

The 7 Great Lies of Network Marketing

d) If I could show you how to have a successful internet home-based business in less than 200 pages, would you read such a book? If so, then check out this free e-book.

e) Do you want some tips on how to more effectively network? Then check out The Link System.

f) Do you publish an e-newsletter? If so, spam check it before you send it. That way more of your recipients will get it in their inbox versus their spam or junk folder. Use this handy, free, spam checker tool: Free Spam Checker.

g) To be successful, we all need to continue to work on ourselves. So, get a course in some good, sound, success principles, and listen to it over and over.

h) Keep track of all of the marketing and sales activities you're conducting for your business. Use the tracking worksheet to help you get started.

i) Want to have an unlimited supply of people coming to you for your products or services? Put the "net" into your business with this powerful, yet inexpensive approach.

j) Don't think you can afford one-on-one business coaching? Then consider an alternative. Many people get more than the results they want from group coaching. Contact me for details.

For now, remember: Treat your business like a business so that it rewards you like a business.

Kimberly Anne
Business Coach
4809 Clairemont Sq., #377
San Diego, CA 92117
858-642-0330
www.all-about-home-businesses.com

"Just play. Have fun. Enjoy the game."
- Michael Jordan